Drinking coffee is probably the one daily habit that we all share on a global level. However, we rarely know how much effort has gone into a great cup of coffee. Through each stage of the value chain, we have numerous coffee enthusiasts working hard with incredible passion, love, and goodwill.
“To celebrate the coffee community
by empowering baristas to
reach their fullest potential”
Why "NOT A BARISTA" ?
This T-shirt can prove to be the ideal icebreaker in starting a conversation between baristas and coffee consumers. We’re not only improving our relationships with baristas but also building and increasing awareness about the world of coffee through the faces most consumers experience the coffee chain.
Through the #brewathome campaign, we are able to build a platform to connect everyone in the coffee industry. We collect and share coffee tutorials and brewing tips, organize online coffee events, also team up with hundreds of international coffee brands to deliver real value back to the community.
To me, #brewathome is an oasis of positivity during this very difficult time and a very powerful social media movement that brings together roasters, coffee accessory companies and customers. I am so happy to be a part of this and work with this incredible team of people.Lisa LigonSales & Marketing Manager for AeroPress
Coffee is Community, and right now the Community needs to come together, to keep it together. The initiatives we’re taking will ensure that coffee lovers everywhere will continue to enjoy one of their greatest comforts in life as they self-isolate at home...Andrew PernicanoHead of Brand at Flair Espresso
#BREWATHOME is an exact expression of what the coffee community does best: inclusion, support and togetherness. We're all feeling anxious, isolated and stripped of our normal lives so knowing there's a hub of fellow coffee lovers who are in the same position definitely helps!Maja WisniewskaCoffee blogger, Southampton UK
#brewathome is a very important initiative in these times of crisis. Both the social part, connecting people when the world seems dark, but also to stimulate the coffee business and make our part in helping them survive until times are more fruitful.Sebastian FranzenOwners of Ceramics & More
Coffee really connects people! I’m really glad to be a part of something bigger with #brewathome campaign. Hoping our efforts can help people around the globe in these troubled times.Alvin ChengCoffee blogger